Master Chef Jacques Pépin Debuts New Public Television Series and Book

– 26-Episode Essential Pépin debuts nationally on October 15 –

“Throughout the gustatory voyage of the last forty years, I find continuity in my cooking and recipes: a desire to simplify techniques and methods, a striving for simplicity, a search for the best ingredients, and an emphasis on taste rather than presentation or originality. I’ve always had an unpretentious, pragmatic attitude toward cooking, one that doesn’t exclude sophistication and elegance.” – Jacques Pépin

San Francisco, July 13, 2011—Legendary chef Jacques Pépin, whose career has spanned six decades, has, for the first time ever, collected and updated his favorite recipes for a new public television series and companion book.  The 26-episode public television series and companion book of more than 700 recipes are at the heart of Essential Pépin, which will premiere nationally with the television release date of October 15th (check local listings). The companion book from Houghton Mifflin will be available in bookstores on October 18th.

In the public television series, his 13th produced by KQED San Francisco, Jacques shares more than 125 recipes. From easy to elegant, Essential Pépin, showcases Jacques’ masterful technique and his ease and flair with dishes ranging from classical Escoffier Quenelles to homey Braised Beef in Red Wine, to Poached Trout in Vegetable Broth and simple Chicken with Tarragon Butter. Jacques cooks what he loves and mouth-watering treats include basic French Fries, Soda Bread, rustic Tomatoes Maison and Brioche. Desserts range from uncomplicated Quick Almond Plum Cake and Chocolate Truffettes to the ultimate — a perfect Apricot and Pistachio Soufflé. It’s no wonder that Julia Child called Jacques “the best chef in America.”

Essential Pépin includes everything that is essential to Jacques — his love of food and cooking, his teaching and mentoring, and his family and friends. Renowned as a chef’s chef and a great teacher, Jacques begins each thirty-minute episode with an introduction and an easy to follow step-by-step recipe that demonstrates his unparalleled technique. Jacques’ influence is felt far and wide, and many master chefs have showered their praise: “I often find that with Jacques Pépin, whether on television or in print, I walk away from my time with him having learned a little something more, and I feel a bit richer for that,” stated Lidia Bastianich. Anthony Bourdain added “Jacques Pépin is The Master — the undisputed authority on … well, just about everything related to food.”

Jacques’ love of family and friends is evident in the series as he occasionally shares cooking duties with his daughter Claudine, granddaughter Shorey, best friend of fifty years, Jean-Claude, and other guest chefs.

Jacques’ classical training, solid technique and roots in traditional French cuisine are balanced with his understanding of current American trends, and the practical need to get dinner on the table. Awarded the Legion of Honor along with numerous James Beard and IACP awards, Jacques is legendary for his knowledge of food and his enthusiastic expertise in the kitchen.

A robust personal appearance schedule has been announced and a sizable social media campaign is in the planning stages. KQED.org/jacquespepin, will feature 75 recipes from the series, a gallery of pictures, a slideshow detailing behind-the-scenes activity, a gallery of Jacques’ artwork, and a compendium of other KQED-produced Jacques Pépin series.

The companion book, Essential Pépin, contains more than 700 of Jacques’ all-time favorite recipes, as well as a DVD showcasing Jacques’ techniques. The book will be published by Houghton Mifflin on October 18, 2011.

Jacques Pépin is the host of Essential Pépin.  Tina Salter is the series producer, Bruce Franchini is the director, and Michael Isip is the executive producer. Essential Pépin is produced by KQED and distributed by American Public Television (APT.)

Essential Pépin is made possible by generous donations from KitchenAid, Oxo, and C. Donatiello Wineries.

Happy Cooking!

About KQED: KQED (kqed.org) has served Northern California for more than 50 years and is affiliated with NPR and PBS. KQED owns and operates public television stations KQED 9 (San Francisco/Bay Area), KQED Plus 54 (San Jose/Bay Area), and KQET 25 (Watsonville/Monterey); KQED Public Radio (88.5 FM San Francisco and 89.3 FM Sacramento); the interactive platforms kqed.org and KQEDnews.org; and KQED Education. KQED is one of the nation’s most-watched public television stations and the producer of local and national series such as QUEST; Check, Please! Bay Area; This Week in Northern California; Truly CA; and Essential Pépin.  KQED’s multi-cast television channels include KQED 9, KQED Plus, KQED Life, KQED World, KQED Kids, and KQED V-me, and are available 24/7.  KQED Public Radio, home of Forum and The California Report, is one of the most-listened-to public radio stations in the nation with an award-winning news and public affairs program service delivering more than eighteen local weekday newscasts and news features. KQED Interactive hosts KQED’s cross-platform news service, KQED News, as well as video and audio podcasts and a live radio stream at kqed.org. KQED Education brings the impact of KQED to thousands of teachers, students, parents and the general public through workshops, community screenings and multimedia resources.

About KitchenAid:  Since the introduction of its legendary stand mixer in 1919 and first dishwasher in 1949, KitchenAid has built on the legacy of these icons to create a complete line of products designed for cooks.  Today, the KitchenAid brand offers virtually every essential for the well-equipped kitchen with a collection that includes everything from countertop appliances to cookware, ranges to refrigerators, and whisks to wine cellars.  This year marks the brand’s 10th anniversary of Cook for the Cure®, a partnership with Susan G. Komen for the Cure® that has raised more than $8 million to help find a cure for breast cancer.  To learn why chefs choose KitchenAid for their homes more than any other brand, visit www.KitchenAid.com.

About OXO:  Founded in 1990 on the concept of Universal Design, OXO’s mission is to create consumer household products that ease the tasks of everyday life for the widest range of users. Since the original 15 items were introduced, the OXO collection has grown to more than 800, in the areas of cooking, cleaning, gardening, storing, organizing and lighting. Today OXO Good Grips products are sold in 54 countries and are included in the permanent collections of numerous museums. The company has won more than 100 design and business awards worldwide. OXO is frequently used as a case study about how a well-executed Universal Design philosophy can be a successful business strategy.

About C. Donatiello Winery: C. Donatiello Winery was founded by Chris Donatiello, a former wine and spirits sales manager from New York City who moved west to follow his dream.  Winemaker Webster Marquez worked with C. Donatiello on its inaugural vintage in 2006 to create small-lot, site-specific Pinot Noir and Chardonnay with minimal interventions, allowing C. Donatiello wines to express the unique terroir of the vineyard.  For more information, call 707.431.4442. Please visit C. Donatiello Winery online at www.cdonatiello.com or on Facebook.

About American Public Television:  American Public Television (APT) has been a leading distributor of high-quality, top-rated programming to America’s public television stations since 1961. In 2010, APT distributed nearly half of the top 100 highest-rated public television titles. Among its 300 new program titles per year are prominent documentaries, news and current affairs programs, dramatic series, how-to programs, children’s series and classic movies, including For Love of Liberty: The Story of America’s Black Patriots, A Ripple of Hope, Rick Steves’ Europe, Newsline, Globe Trekker, Simply Ming, America’s Test Kitchen From Cook’s Illustrated, Lidia’s Italy, P. Allen Smith’s Garden Home, Murdoch Mysteries, Doc Martin, Rosemary & Thyme, The Rat Pack: Live and Swingin’, Johnny Mathis: Wonderful, Wonderful! and John Denver: The Wildlife Concert. APT also licenses programs internationally through its APT Worldwide service. In 2006, APT launched Create® – the TV channel featuring the best of public television’s lifestyle programming. APT is also a partner in the WORLD℠ channel expansion project including its web presence at WORLDcompass.org. For more information about APT’s programs and services, visit APTonline.org. For more information on Create, visit CreateTV.com.

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Media Contact: Scott Walton

Tel: 415.553.2145, swalton@kqed.org

Meredith Gandy

Tel: 415.553.2116, mgandy@kqed.org