So, the Obamas are planting that organic edible garden on the grounds of the White House after all. It looks like a lovely melting-pot of flavors and cultures, too, with tomatillos and Thai basil, chiles and cilantro, chard and arugula.

But where's the beet? First George Bush dissed broccoli; now Barack has put the kibosh on beets. Frankly, beets don't need any help in that direction. Many otherwise rational, veg-loving folks still recoil from these little magenta orbs as if from a snake, San Francisco's endless parade of beet-and-goat-cheese salads notwithstanding.

Now, I used to be that way, standing shoulder-to-shoulder in solidarity with my fellow beet-haters. But I had good reason.

My mother, to her credit, never tortured us with canned beets. We went to a local New Jersey farmstand and brought home perfectly nice fresh beets, but they only ever got cooked one way: boiled, then covered in a slippery, cornstarch-thickened sweet-and-sour glop of vinegar, sugar, and cloves. These she called Harvard beets. They must have been something her own mother had cooked for her, 1950s home food for a 1970s woman who otherwise made stir-fries and homemade granola. And I loathed them, and blamed the beets.

Well, moving to San Francisco revealed that an Ivy League pedigree wasn't the only way to go. Beets that were roasted instead of boiled had a lush, jelly-like texture and a slight but alluring smokiness. When I discovered pomegranate molasses--a tart, intensely fruity syrup used throughout the Middle East and Central Asia, made made from the boiled-down juice of sour pomegranates--I knew I'd found my beets' soul mate.

Beets now star in two of my Jewish-holiday menus: as part of a thick, wintery borscht served alongside the Chanukah latkes, and in this blood-orange salad, always served for the Passover Seder in springtime It's not that there's a particular affinity between beets and Jews; it's just that, with a lot of guests on hand, I can count on more conversions.

This salad has flipped--for good!--many a self-avowed beet hater. Right now is a great time to try it, since both late-season blood oranges and early-season beets are available. Why blood oranges? Well, the beets are going to stain everything magenta anyway, so why not start with something that already matches? Also, there's a fruity-berry quality to blood oranges that matches the tart, almost winey flavor of the pomegranate molasses.

I've made this for my mother, and she likes it, well enough. But not as much as she still loves her Harvard beets.

Ruby Beet Salad
Adapted from The Astrology Cookbook: A Cosmic Guide to Feasts of Love, by Stephanie Rosenbaum.

Ingredients:
1 bunch beets (3 or 4 beets), unpeeled, stalks & leaves removed
2 oranges, preferably blood oranges
2 tbsp pomegranate molasses*, or to taste
1/4 cup olive oil
salt and freshly ground pepper

* You can find pomegranate molasses at Haig's Delicacies in San Francisco or at Indus Foods (1920 San Pablo Ave., Berkeley) in the East Bay.

Preparation:
Preheat oven to 350°F. Rinse beets and place them, still wet, on a square of aluminum foil. Fold the foil around them to make a nice little package. Pop in the oven and roast until you can slip a knife easily through both beets. If there's any resistance, let them roast some more; the more tender, the better. Remove beets from oven and let cool in packet. When beets are cool enough to handle, slip off skins. Cut into wedges and set aside.

Grate the rind off one of the oranges, tossing the grated rind with the beets. Cut the now-bald orange in half and squeeze the juice over the beets and rind. Drizzle on pomegranate molasses, olive oil, and salt and pepper to taste. Toss and taste for seasoning. Cover and refrigerate for at least 1 hour. Just before serving, peel and slice remaining orange and add to salad.

Today, I will be ushering in the inauguration at the Civic Center with throngs of San Franciscans who want to watch history together, in a collective group.

The sustainable food community has high hopes for an Obama administration. Food security, organic farming, dialing back of subsidies, and support of small farmers are all on the collective wish list for discussion. In October, Michael Pollan wrote an 8000-word letter to the incoming President-Elect outlining the policies that he hoped the new President would take into consideration.

One of the ideas put forward in this article, and bandied about by others in the food community, is to dedicate part of the White House lawn for a victory garden. As you probably know, during World War II, victory gardens were grown all over the country. Twenty million families grew edible gardens and provided 40% of the domestic food supply. At the time, Eleanor Roosevelt planted a garden at the White House. It not only provided food for the White House, but symbolically supported the idea that food is a critical part of this nation's agenda.

Many don't know that the White House already has a rooftop garden. According to Walter Schieb, executive chef under Presidents Clinton and George W. Bush, there is a small vegetable garden which is used for White House cooking. That's a great start, but food activists are hoping for a symbolic, and larger garden which would be visible by the millions of visitors to the White House.

There are large, over-arching issues in today's food system. And asking the Obamas to consider a 5-acre organic fruit and vegetable garden seems almost petty in comparison to hunger, obesity, and poor diets. But the message that planting a garden would send is important, and should be considered.

Will today's inauguration speech have a sentence added in for this promise? I can only hope.

For more information about the push for a White House garden, check out the following resources:

Farmer in Chief, Michael Pollan, New York Times
Eat the View
Veggie Gardens and Other Ideas for the Obamas, Anne Marie Chaker, Wall Street Journal