What makes a better gift than DIY cocktail supplies? This kind of gift is cute, unique, and way more useful than another pair of hand-knit socks. Best of all, it’s surprisingly easy to make the components of one of my favorite cocktails, the Manhattan. Well, all of the components except for the rye whiskey. That one, I’ll leave to the experts.
By calling their enterprise a “general store” though, founders Christopher Lee and Samin Nosrit (well-known East Bay chefs I first encountered reading through Novella Carpenter’s Farm City) are actively trying to evoke the sort of life-sustaining community-generating apparatus that came to my mind the moment I saw Ness’s headline — while selling boudin blanc for $14 a pound. While such a project might draw attention to certain sections of the community — producers, chefs, growers — and bring together others — hungry food writers, people with money — the vibe — however delicious — doesn’t quite jive with the handle.