By Nathan Gibbs
It’s difficult to deny that social media platforms are changing the face of modern communication. Online tools are a growing part of how news is sourced, published, and consumed. The revolutions in Tunisia and Egypt demonstrated the importance of social media literacy for journalists.
Yet integrating social media into university classrooms can be a daunting task for many journalism educators. Professors are typically required to use clunky online systems for grading and communicating with students. It’s an unpleasant experience for everyone involved. These awkward systems don’t inspire creativity, enrich collaboration, or instill a passion for experimentation — all of which are required to survive and succeed in a rapidly changing media industry.
This post will examine a few innovative uses of social media that journalism professors are trying out in the classroom. Not every tool is appropriate for every class, but there are undoubtedly ways in which most instructors can find room for at least some of these ideas.
1. Facebook
Yes, Facebook can play a significant, positive role in the classroom. And no, professors don’t have to become “friends” with their students to make use of it.
Facebook Groups provide a place where students can post ideas, links, and even photos or videos. When one uploads content to a Facebook group, neither the action nor the information shows up on a person’s wall. It remains completely within the walls of the group.
The main reason to use a Facebook group is that students are already there. They don’t have to remember another log-in or remember to go visit “the class forum.” It fits seamlessly into their lives. It takes very little effort to click “like” or add a comment to a classmate’s idea. This fact alone encourages more interaction than other platforms. Continue reading



