The Facebook Effect

The business of knowing our business
Series includes audio slideshow, interactive timeline, explanatory articles, and media clips.(w/ EDUCATOR GUIDE)

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Why Facebook Is Going Public (and how it made one graffiti artist rich)

INCLUDES: ARTICLE; KQED AUDIO; PBS NEWSHOUR VIDEO

Facebook CEO announces his company's plan to go public (credit: Justin Sullivan/Getty Images)

When Facebook filed for an Initial Public Offering (IPO) in February, Mark Zuckerberg wrote a public letter outlining Facebook’s mission: to bring the world closer together. With the additional investment money that an IPO would bring, he explained, Facebook would have the resources to better reach that goal.
Or, to put it another way, when Facebook goes public, it stands to make a whole lot of money. IPO’s can be a good way for companies
to have access to a lot of funding fast, Continue reading

IPOs, Investments, and Stocks, Oh My! Explaining the Business of Business

INCLUDES: ARTICLE AND KQED AUDIO; INVESTOPEDIA VIDEO

Credit: Scott Beale / Laughing Squid

Since 2004, when Mark Zuckerberg launched the first version of Facebook from his college dorm room, the company has been privately-owned. That means that only a handful of people – Zuckerberg,  a bunch of his early co-workers, and a few private investment firms – owned shares (parts) in the company. This February, though, Facebook announced it was going “public,” which opens the door for outside investors to start thinking about buying into it. Continue reading