Tag: anti-obesity

Vigor, Brain Power And Other Health Claims From Coke’s Advertising Past

Vigor, Brain Power And Other Health Claims From Coke’s Advertising Past

| January 28, 2013 | 0 Comments

The current debate over the truthiness of Coca-Cola’s new anti-obesity message reminded us that, more than a century ago, the company actually branded itself a maker of “medicinal tonic.” Let’s take a trip through Coke’s early advertising history.

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